Branding

Table of Contents

Brand Colors

NYC in 3D brand color palette

#000000

Black

#1B2432

Mirage

#F5F5F5

Wild Sand

#FFFFF

White

#292B77

Astronaut

#2269B3

Matisse

#F26522

Flamingo

#F4eb54

Starship

Company Profile

Description

URL

Business Name

NYC in 3D

Address

New York, NY

Business Phone

(718) 307-6612

Google My Business

https://goo.gl/maps/FwnMFfUJTR2A7VZR8

Email

info@nycin3d.com

Instagram

https://www.instagram.com/nycin3d/

Logos

Details

Example

Full Size Primary Logo

Full Size Primary Logo – White

Full Size Primary Logo – Black

3rd Party Logos

Details

Example

FAA Certified Drone Pilot – Original

FAA Certified Drone Pilot – White

Spacing

Details

Example

  • Section Spacing
    • Desktop: 100px
Space between section lines and content
  • Section Spacing
    • Tablet: 80px
    • Mobile: 80px
  • Heading & Subheading
    • Desktop: 25-30px
    • Tablet: 25-30px
    • Mobile: 25-30px
Space between headings
  • Heading & Paragraph
    • Desktop: 40-45px
    • Tablet: 40-45px
    • Mobile: 40-45px
Space between heading and paragraph
  • Between Content & Buttons
    • Desktop: 40-45px
    • Tablet: 40-45px
    • Mobile: 40-45px
  • Single Column Width
    • 875px
  • Desktop, Tablet & Mobile – Left and Right Padding (Some exceptions exist on a case by case basis.)
Left and right padding 15px
  • Desktop – Space between headings and large elements like videos and graphics.
  • Tablet and Mobile – Space between headings and large elements like videos and graphics.

Typography

Details

Example

  • H1 – Desktop
    • Font Family: Playfair Display
    • Font Size: 65px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H1 – Tablet
    • Font Family: Playfair Display
    • Font Size: 40px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H1 – Mobile
    • Font Family: Playfair Display
    • Font Size: 35px
    • Font Color: #292B77
    • Line Height: 1.2 em

Add Your Heading Text Here

  • H2 – Desktop
    • Font Family: Playfair Display
    • Font Size: 40px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H2 – Tablet
    • Font Family: Playfair Display
    • Font Size: 35px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H2 – Tablet, Mobile
    • Font Family: Playfair Display
    • Font Size: 30px
    • Font Color: #292B77
    • Line Height: 1.2 em

Add Your Heading Text Here

  • H3 – Desktop
    • Font Family: Playfair Display
    • Font Size: 30px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H3 – Tablet
    • Font Family: Playfair Display
    • Font Size: 27px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H3 – Mobile
    • Font Family: Playfair Display
    • Font Size: 25px
    • Font Color: #292B77
    • Line Height: 1.2 em

Add Your Heading Text Here

  • H4 – Desktop
    • Font Family: Playfair Display
    • Font Size: 25px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H4 – Tablet
    • Font Family: Playfair Display
    • Font Size: 25px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H4 – Mobile
    • Font Family: Playfair Display
    • Font Size: 23px
    • Font Color: #292B77
    • Line Height: 1.2 em

Add Your Heading Text Here

  • H5 – Desktop
    • Font Family: Playfair Display
    • Font Size: 20px
    • Font Color: #292B77
    • Line Height: 1.2 em
  • H5 – Tablet, Mobile
    • Font Family: Playfair Display
    • Font Size: 20px
    • Font Color: #292B77
    • Line Height: 1.2 em
Add Your Heading Text Here
  • H6 – Desktop
    • Font Family: Playfair Display
    • Font Size: 18px
    • Font Color: ##292B77
    • Line Height: 1.2 em
  • H6 – Tablet, Mobile
    • Font Family: Playfair Display
    • Font Size: 18px
    • Font Color: #292B77
    • Line Height: 1.2 em
Add Your Heading Text Here
  • Large Body Text
    • Font Family: Raleway
    • Font Size: 20px
    • Font Color: #292B77
    • Line Height: 1.2 em

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

  • Body Text
    • Font Family: Raleway
    • Font Size: 18px
    • Font Color: #292B77
    • Line Height: 1.2 em

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

  • Small Body Text
    • Font Family: Ralway
    • Font Size: 16px
    • Font Color: #292B77
    • Line Height: 1.2 em

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

  • Web Safe Font (Email, HTML, etc.)
    • Font Family: Arial
    • Font Size: 18px
    • Font Color: #292B77
    • Line Height: 1.2 em

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Hyperlinks

Details

Example

  • Body Text Light Background
    • Font Family: Raleway
    • Font Size: 18px
    • Font Color: #292B77
    • Line Height: 1.2 em

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

  • Body Text Dark Background
    • Font Family: Raleway
    • Font Size: 18px
    • Font Color: #F26522
    • Line Height: 1.2 em

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.